Our Team.
Our leadership team combines experience in business, technology, marketing, logistics, and eCommerce to build an ecosystem designed for automotive enthusiasts. Together, we are committed to creating innovative products, growing our community, and delivering long-term value to customers and shareholders.
Founder & Chief Executive Officer
Lamont Nelson
Lamont Nelson is the Founder and Chief Executive Officer of RevNation ReVitUp Inc. He provides the Company's strategic vision and leads its long-term growth initiatives across performance products, digital innovation, and the automotive enthusiast community. Under his leadership, RevNation is focused on building a community-driven ecosystem that connects enthusiasts through products, experiences, and technology. His commitment to innovation and entrepreneurship continues to shape the future of the RevNation brand.
Chief Operating Officer (COO)
Joey Green
Joey Green serves as Chief Operating Officer of RevNation ReVitUp Inc., where he oversees the Company's day-to-day operations and organizational execution. He works closely with leadership to improve operational efficiency, coordinate business initiatives, and support strategic growth. Joey is focused on building scalable processes that strengthen the Company's foundation as it continues to expand. His leadership helps ensure RevNation delivers value to customers, partners, and shareholders.
Chief Technology Officer (CTO)
​Jonatan Cordon
Jonatan Cordon serves as Chief Technology Officer of RevNation ReVitUp Inc. He leads the Company's technology strategy, digital infrastructure, and innovation initiatives supporting RevNation's online platforms and future growth. Jonatan works to develop secure, scalable technology solutions that enhance customer engagement and operational efficiency. His expertise is instrumental in driving RevNation's digital transformation.
Director of eCommerce
Brian Ricasata
Brian Ricasata serves as Director of eCommerce for RevNation ReVitUp Inc., leading the Company's online retail strategy and digital commerce initiatives. He is responsible for enhancing the customer shopping experience while supporting the growth of RevNation's performance products and merchandise. Brian collaborates with the leadership team to develop scalable eCommerce solutions that drive sales and strengthen the brand. His focus on innovation and customer engagement supports RevNation's long-term growth objectives.
Director of Marketing
Abner Logan
Abner Logan serves as Director of Marketing for RevNation ReVitUp Inc., leading the Company's brand strategy and promotional initiatives. He develops marketing campaigns that increase brand awareness, strengthen customer engagement, and expand RevNation's reach within the automotive enthusiast community. Abner collaborates across departments to support product launches, events, and digital marketing efforts. His creative vision helps position RevNation for continued growth and recognition.
